frnds

Fostering Reimagined Networks
& Driving the Standard

FRNDS has been an ongoing cultural event series that’s grown into a space where music, community, and visual identity dance together. Over the past few years, the series has celebrated its anniversary seasons and festivals, building momentum and creative partnerships that draw people into the experience through both sound and look.

@frndsonly

From promotional campaigns to live event visuals, the design system I helped shape was meant to move fast across social platforms while staying recognizable from one iteration to the next. That consistency matters when you’re communicating energy, place, and time in a landscape that shifts every weekend.